|G-Shock X Supra Limited Edition GA-200 Watch - Men ( Black )|
Celebrate G-Shock's 30th anniversary with the G-Shock x Supra Limited Edition GA-200 Watch. As part of the G-Shock x Supra It's About Time
Too Low to Display
Go to Store
|Supra - Mens Vaider Lite High Top Shoes, Size: 12 D(M) US Mens, Color: Black/Black|
The Vaider Lite has the same high top upper as the traditional Vaider silhouette, but it is constructed atop a comfortable, lightweight SUPRAFOAM
Too Low to Display
Go to Store
Back in May to celebrate G-Shock’s 30th anniversary this year, SUPRA jump on the opportunity to collaborated with the watchmaker to create the “It’s About Time” watch and Vaider Lite. They created a short video following Stevie Williams, Boo Johnson, and Keelan Dadd as they weave through the streets of LA trying to get the shoe and the watch to the anniversary event. Take note of the hour “20:13” the start time of the event and the details that appears throughout the video and the collaboration itself. Both the back of the watch and the tongue of the Vaider Lite feature a graphic of a clock set to 20:13.
“For the past 30 years, we have been committed to finding like-minded brands and SUPRA is one of them,” said Shigenori Itoh, Chairman and CEO of Casio America, Inc.. “SUPRA’s dedication to developing innovative and dynamic products that are durable and can withstand the most uncompromising situations is the perfect match for a G-Shock, the toughest watch on the market.”
G-Shock’s 30th anniversary was an awesome event for both Supra and The watchmaker. It was a perfect match when the watchmaker approached the most relevant brands and personalities on the planet NiceFreshKicks, and asked the residents of the supreme community of SUPRA FOOTWEAR to design their own G-Shock timepiece. SUPRA was honored to have been considered and was excited to announce the release of the “It’s About Time” G-Shock watch and Vaider Lite high top.
To start off the residents of SUPRA chosed its iconic Vaider high top from the Red Carpet series as the inspiration for the collaboration. The black shoe with a red sole plate and sock liner a nod to a red carpet event evokes a spirit of celebration and is one of the most popular styles in SUPRA history. The Vaider high top is not only elegant enough to stroll down any red carpet, but it also features two SUPRA footwear technologies: the black Satin TUF upper employs SUPRATUF abrasion resistance technology, and the sole is made from lightweight SUPRAFOAM which provides comfort and impact protection. The all black Vaider has red traction pods, custom red G-Shock sock liner, and the tongue features the “It’s About Time” and perfect design and the clock were set at 8:13.
G-Shock has done much collaboration in their thirty-year history, but they have never offered this particular watch style for customization to anyone before now. In keeping with the Red Carpet Vaider color story, SUPRA designed the shock-resistant watch’s face with matte black branding on a matte black bezel with red accents. The traditional resin band was replaced with military grade Cordura that has a red underside to reflect the red sole of the Vaider.
The SUPRA G-Shock “It’s About Time” watch and Vaider Lite go on sale Saturday, May 11. The watch will be available in extremely limited quantities at SUPRA NYC, SUPRA Santa Monica, and suprafootwear.com. The Vaider Lite will be available at fine SUPRA retailers worldwide and suprafootwear.com. So now the grand question is did you remember to enter the “It’s About Time” video contest for you chance to win the watch and Vaider Lite on Facebook.com? Take a look at the Video
<iframe width=”560″ height=”315″ src=”//www.youtube.com/embed/g9F5hn0uPf8″ frameborder=”0″ allowfullscreen></iframe>